MARKETING
Amara Okafor
Brand & Content Strategist
Leeds, UK · amara.okafor@example.com
Professional profile
Brand strategist who turns customer insight into distinctive stories and useful content. Six years of experience shaping campaigns, editorial programmes and brand voice for consumer and technology businesses.
Professional experience
Senior Brand Strategist
2022–PresentChapter House Creative
- Developed positioning and messaging for eight product launches across two years.
- Led a content programme that increased qualified organic enquiries by 32%.
- Facilitated workshops with founders, sales teams and customer researchers.
Content Strategist
2019–2022Common Ground Studio
- Created editorial calendars and campaign briefs for five retained clients.
- Built brand voice guidelines used across email, web and social content.
Selected projects
The Everyday campaign
A multi-channel storytelling concept connecting product benefits with real customer routines.
AMARA OKAFOR CURRICULUM VITAE · 01